Dr. Abbott and Prolumina joined together to create a strategic partnership in 2010. Dr. Abbott helped pioneer the field of trial consulting nearly 30 years ago when he started his practice in 1981 and founded Jury Behavior Research, Inc. He helps trial lawyers anticipate the behavior of juries and turn this knowledge into winning courtroom strategies. His firm is recognized as one of the premier research and consulting practices in the country and has consulted on many high profile civil and criminal cases throughout the United States.
As a social psychologist, Dr. Abbott specializes in persuasion and group dynamics. He has studied and interviewed thousands of mock jurors, focus group and survey participants, and actual jurors. He uses his expertise and experience to help trial lawyers and witnesses to better understand how jurors perceive them, how to theme a case, and how to improve the persuasiveness of a case presentation. He is a frequent speaker at DRI, Trial Attorneys of America, FDCC, Trial Advocacy College, and many other legal forums.
Dr. Abbott earned his B.S. from Oregon State University in 1976, and his M.A. and Ph.D. degrees from the University of Notre Dame in 1978 and 1981, respectively. He taught statistics and research methods at the University of Notre Dame and Indiana University, and now uses a variety of correlational and multivariate analysis techniques to study how to predict and influence juror decisions. While his work is highly sophisticated, Dr. Abbott also has a special sensitivity for translating technical results into usable, applied strategies within the constraints and realities of the courtroom.
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